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Advocacy

Advocacy is a streamlined way to quickly create a secret group of user advocates and create targeted quests to motivate them.

Advocacy provides a targeted place for user advocates in your community. When you set up an Advocate group, it is secret by default, so only members can see the quests or get the rewards. You can only have one Advocacy group per community. You can use an existing group as the Advocacy group, or you can create and provision the group from scratch by using the Rewards console.

To set up the advocate group:

  1. In the Rewards console, go to Quests > Advocates.
  2. Click Settings.
  3. In Place Name, type the name of an existing group and select it, or type an entirely new group name, and then click Save.
  4. Add any owners you want to be able to administer the secret group in Jive.

Immediately after the group is set up, you are prompted to create a quest inside the group. When creating a quest, select Advocates under Choose a Category. Such quests are created in the Advocates secret group you just selected or created. For more information about quest creation, see Creating quests.

Advocacy quests don't have to take place in the group, but you can create quests that are focused on creating and interacting with content inside the secret group, where only advocates can see it, to create excitement around advocate activities. The Advocates group includes a specially designed Advocates page that is used as the home page and shows all the Advocacy Quests and their completion state (In Progress, Expires Soon, Not Started, and Earned). It also shows each user how other users are doing with the quests, so they can decide to compete and complete quests more quickly.

Your Advocate group has a special Advocates tab that lets members filter and sort quests to find quests they're interested in and keep track of which ones they want to focus on. Advocates can sort quests by the following criteria:

  • Highest Score: Shows quests with the most points first
  • Name
  • Expiration Date
  • Rare: Show quests few users have started first
  • Common: Show quests more users are doing first

Setting up advocate group Setting up an advocate group takes place in the Rewards console, although you can convert an existing group into the advocate group.